Award: CAMPAIGN AWARDS \ C14. Corporate Branding

#AnakBangsaBisa definitely is our core message to deliver the commitment and goodwill of share the voice of nationalism spirit by strongly empower Indonesian local brands and Indonesian figure who gave a marvelous achievement, athlete’s who fought for our nation-pride during Asian Games and MSMEs who become our economic foundation.

The key objective of the campaign aims to be the most talked about a brand that dominates the share of voice for National Pride, amidst the Independence Day Commemoration and Asian Games hype. Overshadowing GRAB’s presence as the main sponsor of the Asian Games, as well as to strengthen GOJEK positioning as a local brand that empowers Indonesia by driving the conversation that can bring up the nationalism spirit.